Having transformed taxis, Uber has teamed up with National Rail, National Express and Megabus to ‘take the hassle out of booking travel’

 
Uber users who make coach or rail bookings on the Uber app will receive 10% of the cost of their booking back as Uber Credits

 
Uber has this month integrated UK coach and rail services into its app, creating “ a one-stop shop for all travel needs”. Uber users can now book journeys through National Rail, National Express and Megabus within the ‘Uber Travel’ section of the Uber app. Uber Travel’s booking functionality is powered by the ground transportation platform Omio.

Uber users who make coach or rail bookings on the Uber app will receive 10% of the cost of their booking back as Uber Credits, for use on future rides, travel bookings or Uber Eats deliveries.

We’re thrilled to expand Uber Travel, adding the UK’s best travel services across rail and road creating the ultimate door-to-door travel experience

Andrew Brem, general manager at Uber UK said: “Uber users have been able to book rides, bikes, boat services and scooters on the Uber app for a number of years now. We’re thrilled to expand Uber Travel, adding the UK’s best travel services across rail and road creating the ultimate door-to-door travel experience.”

Many will see this expansion as an opportunity to enhance the visibility and appeal of public transport among people who might not otherwise use it. Chris Hardy, managing director of National Express’s coach division, said: “Being part of the Uber Travel expansion means that Uber users can easily access safe and reliable coach travel that is great for the pocket and the environment. We are excited to see customers take advantage of the new offering.”

However, some public transport operators have expressed fears that they could eventually lose their direct relationship with customers to well-funded and convenient apps. To retain this relationship they have been improving their own apps and new analysis by Passenger Transport suggests that user ratings have improved.

 
This story appears in the latest issue of Passenger Transport.

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