Mobile app and website will boost customer confidence as they return to travel


Transdev has worked with technology provider Passenger to unveil a new feature on its websites and mobile app that aims to boost customer confidence as bus services return with the easing of lockdown restrictions on travel.

The new feature allows bus users to check on the operator’s website – and also very soon on its ‘Transdev Go’ mobile app – to see how many people are already on board the bus they plan to use.

The technology is powered by customers themselves, who will be able to add information on whether their bus is becoming busy directly onto the new system, helping others to make informed choices before they travel.

Those already on the bus can also use the feature to indicate whether a wheelchair bay on a bus is free, with this information carrying through to the live bus tracking on the app. A major step for accessibility – this will mean passengers needing the wheelchair bay will be able to see if the bay is free of occupied on the bus approaching their stop.

The feature has been developed at pace by Passenger working with Transdev to get it up and running in time for the introduction of more journeys and extra buses across most of its routes.

Passenger chief executive Tom Quay says the new feature is based on crowdsourcing information from customers to make travel easier.

Crowdsourcing relies on the power of the crowd to be effective – and if anyone knows how to get their crowd to help each other, Transdev do

“Crowdsourcing relies on the power of the crowd to be effective – and if anyone knows how to get their crowd to help each other, Transdev do,” he said.

“The Transdev team are first class when it comes to communicating with their customers, and we wanted to really put this new system through its paces as quickly as possible to keep all essential journeys safe.”

Alex Hornby, Transdev’s chief executive, added: “Having the room to spread out and observe social distancing is vital to helping customers feel safe and comfortable on board, complementing the range of other measures we have been introducing over the past few weeks. Using live information provided by our customers themselves, everyone with access to a mobile device will be able to see how busy their bus is.

“This means customers can choose to catch a later bus with more space available if the one they plan to use is nearly full – and combined with our plans to introduce many more buses and journeys from this Sunday, we think this new feature will be welcome news for everyone.”

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